Big Marketing Ideas For Small Businesses

IdeaSwirl represents a new concept in savvy, strategic marketing without the cost or delays associated with large marketing corporations. Enjoy one-stop access to smart communication, compelling content and memorable graphics will get your message noticed. Need an overall brand identity and advertising campaign or just want to update your existing image? I can help. Want a more engaging online presence from the Web to social media? Let’s talk.

Meet Kathy Davis, Founder Of IdeaSwirl

I’m Kathy Davis, and IdeaSwirl is my studio. A graphic designer with more than 25 years of experience, I’ve helped businesses of all sizes develop a broad range of effective promotional materials, and I can do the same for you. My clients have included small start-up firms, non-profit organizations, and large regional corporations in a variety of market segments.

While my roots lie in print design, I love the interactiveness of the Internet. Web design is just plain fun! I am equally passionate about typography which remains an important design element in any medium. Most importantly, I’m devoted to making clients’ marketing efforts a successful extension of their companies and an opportunity to increase their market share.

Tell me your specific marketing challenges and goals, and I’ll listen. Even better, I’ll combine your input and my experience to develop a cohesive plan to address your needs without breaking your budget. I’ll also evaluate results regularly, making adjustments as needed to assure you remain on track for years to come. Because when your business grows, I grow with you. Call or email, and let me know how I can start swirling ideas into solutions for you.

Award-winning Expertise Without Costly Overhead

At IdeaSwirl, I make marketing and advertising easy. Thanks to long-term expertise and careful planning, I save you time and money with top-notch design at an affordable price. I help you craft your brand identity, hone the right message, and deliver both to your target customers. Today’s technology-driven marketplace offers endless ways to connect with an audience, but not all options are equally effective. Together, we’ll evaluate available mediums, find what’s best for your company and budget, and consistently, concisely build awareness of your company. And because I maintain a strong network of consultants (including public relations specialists, copywriters, videographers, etc.), you pay only for the services you need when you need them. I also support and encourage client collaboration, so consider yourself part of my team. Your next move? Find out what I can do for you.

How Can I Help?

Print Media

Print advertising hasn’t gone away. Its role has just shifted from a primary to supporting player. Today’s successful marketing campaigns reveal themselves in layers. Each layer builds on the next to create a brand impression that customers remember long after the introduction. IdeaSwirl’s extensive expertise spans printed materials of all types including brochures, newsletters, direct mail campaigns, as well as traditional print and outdoor advertising and package design. Regardless of the venues you choose to convey your message, continuity is essential. So I assure consistency across the table so you serve up a unified image of your business to the marketplace.

Web Design

The Internet offers vast and affordable opportunities to place your business on the worldwide map. I build and maintain websites, social media landing pages, email marketing programs, and digital advertising campaigns that drive customers to your site with content that keeps them coming back. From front-end site development to email newsletters, my work is responsive and designed to play nicely with a variety of devices. Using WordPress content management system, I can build a custom site for your business. Or if you need a more economical solution, I can customize an existing template with stock photography and colors consistent with your brand. Either way, WordPress makes it easy for you to update your site’s content and add new features when you’re ready.

Gee, Thanks!

“I’ve known Kathy for over 20 years, and she’s one of best graphic artists out there. Kathy’s professional, thorough and she listens well, while asking the right questions to understand your market and your customers completely. This results in a product that’s always on target with your needs. Her detailed, yet “down-to-earth” approach makes communication and every project easy.”

Harriett Belue
Belue Farms Natural Market

Gee, Thanks!

“A Speech-Language Pathologist for nearly 25 years, I wanted to take my private practice to the next level. That’s when I met Kathy Davis. Kathy created a brochure that doubled my business in just three months, and explains how I focus my energy to help others. She is reliable, talented, and designs materials that reflect your company in a most perfect way.”

Marianne Umphlett
LKN Speech Language Pathology

Gee, Thanks!

“Knowing Kathy personally and professionally for over 20 years, I am still constantly impressed with her creativity and innovation. Kathy has the ability to develop graphics and designs that are fresh, and yet classic at the same time. She truly makes every project better and easier, and her eye for detail is impeccable. I would not only recommend her; I would insist on her.”

Sandi Constantino Thompson
Conceptual Copywriting

Gee, Thanks!

“To gain attention in today's market, you need to convey your message quickly and clearly. And words are not enough; you need professionally designed graphics. With Kathy Davis’ help, Solace for the Children has touched our community and the nation, and the credibility gained from our consistent graphic identity cannot be underestimated. Kathy is a valuable part of that success!”

Patsy Wilson
Solace for the Children

Monday - Friday
9:00 am - 5:00 pm
: :
P.O. Box 5245
Mooresville, NC 28117


At its core, graphic design directs users to the information they need to make a decision about your company and your products. Yet it can do so much more.  It can influence. Persuade. Connect. Smart marketing leads people to your business, invites them inside, and encourages them to come back again. Let’s open the doors together.